Further, innovative products and services resulting from R&D activities in emerging economies seem to better address the needs of consumers at the bottom-of-the-pyramid in other developing countries. These trends have managerial implications for companies and policy implications for the emerging economies where such R&D is performed, as well as for the industrialized home countries of the companies. These trends are occurring in a dynamic business environment that consists of mutually reinforcing economic and technological changes. There are mainly two new trends: First, location of globally strategic R&D by the multinational corporations (MNCs) in some developing countries second, more recently, some companies from the emerging economies have also started performing R&D to develop products and services for global markets. They include changes in the innovation process, flexibility to outsource innovation activities, and most importantly, the location of innovation. ![]() ![]() In recent decades, there have been significant changes in the way corporate innovation is performed.
0 Comments
Leave a Reply. |